Craig Rowe is passionate about many things, but none more so than the opportunity content marketing provides businesses to build legacy, brand awareness, and income via strategies that work 24 hours a day like a digital employee.
Coach Craig Rowe doesn’t just talk the talk, he walks the walk. A successful monetized YouTuber and Amazon influencer, he understands how to create content that can educate an audience, helping them make informed choices and decisions.
As your next keynote speaker, his topic delivery will resonate with your audience, providing a proven combination of fun, facts, and stories to bring out the feelings needed to deliver the outcome you need and make what he shares memorable.
Keynote Topics
Content with Intent
(Target Audience: Professionals, entrepreneurs and small business owners leveraging social media.)
A lot of people post on social media without any strategy, often yielding poor results or failing to meet their own expectations. This leads to overwhelm and disappointment. Coach Craig Rowe will share with your audience how to do things differently. How to create strategic content that gains organic reach and can work for you like a digital employee 24 hours a day, 7 days a week, year on year. The core message here is to treat the content you create like a digital employee, delivering outcomes for you and those who consume it. He will share a four pillar approach to help improve your audience’s brand strategy and the important role key messages and positioning play.
The Future is Shoppable
(Target Audience: Retail Sales, advertisers, e-commerce and other digital marketers selling online)
Coach Craig Rowe will share insights into how the world of content marketing is progressing beyond standard posts and the foundational role that influencers and content creators are playing in the shoppable content landscape. He shares the growth of the industry, the challenges for those who lack awareness, and the opportunity for those who see the future. The next generation will be buying in apps and on platforms, challenging both brick-and-mortar and e-commerce ecosystems. Built on Web 3.0 technologies, perhaps including blockchain, NFTs, and cryptocurrencies. The prize will go to those who know how to create content and who understand audiences and platforms. And the spoils will go to those businesses smart enough to leverage influencers, UGC, or shoppable content. Craig’s goal will be to build awareness of impending trends to help marketers identify the opportunities that influencer marketing and user-generated content offer.
Breaking Content Myths
(Target Audience: Professionals and C-Suite executives looking to build a personal brand)
Coach Craig Rowe unveils some truths about content marketing and the opportunities it presents. Concepts of thought leadership, babble hypothesis, strategic content, building influence, and algorithms are all woven together here. He discusses the opportunity to build relevance, community, and a legacy, as well as the concept of content as your clone and a piece of your digital DNA. He will get the audience thinking differently about the content they create and how it serves them and those they serve.
Also available to speak on virtual stages…
Bi-pass a speaker agency and communicate directly with Coach Craig Rowe by emailing your expression of interest in the first instance.