Multi-disciplined Expertise
When we work together to support you in developing a content marketing strategy for your business, you can know my insights are backed by 30+ years of experience in audio, video, graphical, and written communication (aka content creation).
You learn from someone who can help you improve your content and marketing strategy.
Someone who has monetized YouTube channels and is approached by brands to test their products and software for review on those platforms.
You will learn from someone who walks the walk of content marketing, not simply someone with the title ‘marketing consultant’ but no proven experience or track record of success.
Who am I?
- A tertiary-qualified journalist (print and broadcast, UQ 1994)
- A content marketer who walks the walk, not just talks the talk.
Monetized YouTuber & Amazon Influencer (Australia & US). - Direct Mail Marketer & Educational Content Producer (98–99)
- Graphic Designer (Concepts on Paper, Image Offset, Magline)
- Senior Communications Officer (Web & Print, QLD Govt, 2004)
- Business Owner (Applaudable Media, Ozswoosh, RenovateRight.app)
In-person training
If you or your team are located in southeast Queensland, here are some ways Craig can help those who have a healthy budget for a content coach or consultant:
- How to Create Content with Intent for Organic Reach
- Key Brand Messaging and Message Mapping
- Brand Strategy (Positioning & Value Proposition)
- Social Commerce (Influencers, UGC, and Shoppable Content)
- Practical hands-on coaching with equipment and tech
Small-team workshops
One-on-one coaching
- Overcoming Glossophobia (i.e., fear of speaking online or in public)
- Spoken Word Strategy (Guesting on Podcasts)
- Spoken Word Strategy (Hosting a Podcast)
- YouTube Content Marketing Strategy
- Live Streaming Strategy
- Personal Brand Strategy
- Thought Leadership Strategy
- Shoppable Content Strategy