What makes something go viral is a common question beginner content creators ask. In this video, Coach Craig Rowe shares his thoughts and insights at a business breakfast for small business owners.So, what makes something Viral?According to Coach...
How do potential employees view you as an employer?How do prospective employees view your company? What is your perceived ’employer brand’ when it comes to attracting the right candidates to work with you?Post-pandemic, several countries...
Understand the AlgorithmWhen considering which social media platform to use as a business, there are several things to take into account. First and foremost, you need to look at what each platform does and who it serves.Many content creators are...
Attention, attention, attentionCreating content with intent is something many business owners neglect, but adding a strategic organic content marketing strategy to your marketing mix is the key to success on most free digital platforms.Do you feel...
My 12 best tips to clean up your podcast audioIt is important to improve podcast audio quality when recording and in post-production. There are a number of factors that go into making sure you capture clear sound pre-production when recording for...
A lot of business owners connect with me and ask how to start a business podcast.Podcasting offers an affordable spoken word content marketing strategy to business owners.Particularly solopreneurs, coaches, consultants and professionals who are...
As a podcaster I am a big fan of the RØDEcaster Pro Digital Audio Mixer and can confirm that Rodecaster Pro 2 has been released and is currently available on Amazon and from the Rode store.This next-generation Rodecaster Pro 2 is an all-in-one...
Podcasting – A Simple TruthIf you are looking for information on podcasting for beginners but don’t know where to start, then start here.There are many steps to starting a podcast and getting it right.Did you know, according to Buzzsprout’s...
You have probably heard of Search Engine Optimization but do you really understand how to use SEO strategy to improve content discoverability?Why content discoverability mattersYou have done the hard yards and created an amazing piece of content...
Here is some simple advice for people wanting to know how to start a podcast.While the video was created for Coach Craig Rowe’s online podcasting course at Modern Media School, it is also relevant to anyone wanting to learn how to start a...